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Campaign Creation Journey

THD design system helps our teams create high-quality and consistent user interfaces with reusable components for designers and developers to use in their projects. I was tasked to update and create our design system website that houses information regarding our brand standards and guidance on how to use our design system.  My goal is
 

For offsite campaign activation, we wanted to: 

 

  • Understand roles and responsibilities

  • Identify steps in the creation process

  • Identify key functionality used

  • Identify gaps within NOVA that could prevent adoption

Project overview:

Challenge

How might we help our users to seamlessly navigate our design system for their design needs? 

My Role

Lead UX + UI Designer, UX Researcher

Project Duration  

3 Weeks

Software

Figma, Miro, Zoom, Pen & Paper

Research

UX Project Management/Planning

One thing I enjoy doing is planning the project before I start working on it. As they said "organization is key", well something like that. 

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Check out more of my work below!

Client Project:

Student Project:

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